Thinking Outside the App
By Yael Mark
How can we bridge the gap between virtual interfaces and real-world experiences? We need to design beyond the screen.
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Technology
Recent Posts
Your Phone is the Future of Healthcare: Interview with a Behavioral Scientist
Taking care of our health can be daunting and confusing. Luckily, our mobile devices can contextualize healthcare in everyday settings.
The Self-Fulfilling Prophecy of Internet Outrage
By Kaya Foster
Social media doesn’t accurately reflect levels of polarization, but it very well may increase them.
How Behavioral Science Can Build Products that Sell Themselves: The Pirate Funnel Toolkit
By Riya Chhabra
In a digital era, product-led growth is king – and a behavioral lens is a necessity when implementing a successful PLG funnel.
The Mistake That Almost Half of Product Managers Make
By Turney McKee
User testing is key in behavioral product design. But we found that many product managers misunderstand their data.
How to use AI-enabled nudging to mutually benefit managers and employees
How can we leverage the benefits of AI-enabled nudges to promote positive outcomes for managers, teams, and organizations?
Ready, Set, Track: How Gamification Can Help Us Build Healthier Habits
New digital tools are helping users lose weight, lower their blood pressure, and more — all while having fun.
Design is becoming behavioral: here’s how to ethically implement gamification
Behavioral product design, like gamification, holds the power to transform our habits. How do we implement it ethically?
Getting Schooled by Artificial Intelligence: How to use AI to improve classroom learning
By Lindsey Turk, and Dan Pilat
Artificial intelligence has the potential to significantly impact the field of education, but it must be personalized and engaging.
